How NRF Empowered Its Brand with Custom Corporate Sneakers

How NRF Empowered Its Brand with Custom Corporate Sneakers - Bullfeet

Too many corporate gifts end up forgotten in a drawer. NRF changed that dynamic by turning its employees into brand ambassadors… with a pair of tailor‑made corporate sneakers!

Why Customize Sneakers for Your Company?

  • Constant visibility: Sneakers are worn daily, both inside and outside the workplace.

  • 100% customizable: Colors, logo placement, and materials perfectly aligned with your brand identity.

  • Useful and emotional gift: Strengthens pride of belonging and communicates corporate values.

The NRF Project: From Concept to Shoe

Design Aligned with Visual Identity

Every detail—from the exact shade of blue to the logo application on the tongue—was crafted so the sneakers speak for themselves about NRF’s technology, commitment, and industrial character.

“Receiving my own sneakers in our colors and logo made me feel part of something big.”
María López, Project Manager at NRF

Local and Sustainable Production

  • Handmade in Spain: Local suppliers reduce carbon footprint.

  • Recycled and vegan materials: Fully coherent with the company’s CSR strategy.

  • Made‑to‑order manufacturing: No leftover stock and worldwide delivery in 7–14 days.

Results and Impact on Employees

  • 85% daily usage rate of the sneakers in our internal survey (versus 30% for other gifts)

  • +20% increase in sense of belonging after one month of use

  • Noticeable boost in team cohesion and organic brand exposure on both internal and external social channels

How to Replicate This Success with Bullfeet

  1. Contact and briefing: Define your company’s objectives and pain points.

  2. Mockup and prototype: Visualize every detail before production.

  3. Artisan production: Use eco‑friendly materials and local craftsmanship.

  4. Delivery and follow‑up: 7–14 business days anywhere in the world.

  5. Satisfaction report: Receive usage metrics, engagement data, and feedback.

Turn Your Team into Ambassadors with Bullfeet!

Want a project like this for your company? Contact Bullfeet